You can watch the recordings of our monthly webinars to recap the useful bits or catch up on sessions you missed.
Recordings are just for Comms Club members so please don’t share them around.
Jo Walters, Founder of 25 Dots – March 2022 It's so easy to get stuck in a rut. The academic year is an endlessly looping cycle and with too many things to do and not enough time our imagination can get a bit squashed. This session considers different ways of approaching a project and generating ideas.
Lucy Lucraft, podcast editor and producer – February 2022 Find out what's involved in setting up and running a podcast. Check out Lucy's slides for a discount code to work with her. 1. Niche & Audience - Podcast formats - Talking to your audience 2. How to Record - The Environment - The Equipment - Remote recording 101 3. How to Edit - Free & Paid Software - MEE (Minimal effort editing)...
Dani Hughes, Digital Marketing Consultant – December 2021 Want to build your confidence in Facebook ads? Join this webinar hosted by Dani Hughes, Digital Marketing Consultant who has worked with charities and wellness organisations for over 10 years building, scaling, and championing Facebook advertising to help reach business goals. In this session you'll learn about formats, targeting...
It’s hard to get balance in your life when you’re keeping everyone else happy. Whether you’re working too hard at your job or picking up the slack at home, putting other people’s needs first often means ours come last. Whether it’s our physical, social or emotional needs that bear the brunt the outcome is inevitable. We stop being OK.
We’ll explore what gets in the way of us putting ourselves first (at a macro and micro level), what boundaries really look like and how to get there plus your own boundary gap analysis and your next best step to bridge it
In the session we’ll practice using writing techniques to use our creativity and utilise it as a mindfulness activity. You don’t need to have any writing experience or consider yourself particularly creative, it’s all about clearing your mind and connecting the pen to paper.
Adobe InDesign is the go-to design software for professional designers and marketeers. Whether you have an in-house designer, or rely on freelance creative support – knowing the basics of InDesign within your wider SU comms team can be a huge time-saver. This session for non-designers will teach you the fundamentals of the program, so you can edit and create simple on-brand design with confidence.
Mailchimp can seem confusing and it be challenging to know how to get the most out of email. Jon covers some of the grounding strategy you should know before booting up the Chimp, as well as how students’ unions should structure a Mailchimp account. He covers automations, A/B testing and the difference between groups, tags and segments (it’s the question he get asked the most!)
This session covers what is SEO and why does it matter, the SEO process, fundamentals of technical and content SEO, and resources to get started
Adam Pearson, research consultant, Pearson Insight Adam shares his experience from working on research projects in the public and cultural sectors to help us do research without spending a fortune. The session covers: Starting with a plan Making the most of what’s already out there Understanding the different types of research Coming up with the right questions Dealing with data...